You can control whether or not your DirectFinancial.com visit is personalized based on your interests.
Your current setting for personalization for the site is
Personalize the site?
If you leave your personalization setting in the on position, then the site will work with you to show you the content that you have an interest in. That’s as far as it goes. We can’t identify you personally and we won’t share any personalization data beyond the credit union’s web management.
If you turn personalization off by clicking the setting, then the site stops keeping track of what you view. But because personalization is based on cookies and because web browsers allow you to clear your cookies, it’s possible that your choice to turn off personalization is wiped out when your cookies are cleared. If that happens, you might need to redo turning off personalization.
We think this is a great feature and will benefit you as you visit our site. Give it a try for a while and let us know what you think.
If you’d rather pass on personalization, just click to toggle the setting from on to off.
One way that we try to make DirectFinancial.com more valuable to you is by showing more content about topics that you’ve viewed before on the site.
As you click around the site with personalization turned on, a piece of code called a cookie keeps track of the topics that you’ve viewed. So, if you look at several pages about mortgage loans, then the cookie counts those and suggests that we show you more information about mortgages. A wide range of your interests are included in personlized content.
What if you turn off personalization? You’ll see all our pages without any emphasis on certain topics.